ActivePlatform enables aggregation, delivery, and monetization of cloud services including SaaS, PaaS, and IaaS and provides a simplified administration through central management to gain critical visibility into cloud service consumption and usage. It also makes it easier for CSPs to manage and control cloud service delivery, provisioning, billing management, and analytics. The ActivePlatform can be implemented at service provider’s premises or on major public cloud platforms. It can also be hosted and operated on behalf of the CSP by a third-party vendor.
The solution has a Vendor Management Portal module and an ActivePlatform core. The features together enable vendors to retain control of their services and costs within the vendor portal while ensuring the service provided by CSPs is rigidly protected and resilient.
ActivePlatform identifies itself as a software platform, as an “enabler.” However, it also operates as an “aggregator” and “customizer.” “Our cloud brokerage platform has a modular architecture which allows it to be agile and scalable,” says Tyagunov. The platform is customizable, deploys within a short span of time and at a reasonable cost. Therefore, the platform is very lucrative for cloud vendors in emerging or developing markets where the providers may still offer their services manually through their staff or contract paperwork.
The ActivePlatform parent disti entity combines a Showroom with Global Catalogue of cloud services connectors, a Vendor Portal to grow and manage disti and reseller’s catalogues, and an Operator Control Panel to manage cloud operations at every level of a multi-tiered reseller channel. “These distinct features have made the company a recognized cloud service automation platform vendor around the globe,” states Tyagunov. The company currently operates in more than twenty countries across Central Europe, the Middle East, North America and Asia with a planned roll out to fifty countries. It also received National HR Brand Award in Belarus last year. In addition, ActivePlatform won numerous other accolades, sealing its position in the list of well-established cloud services brokers. Recently, products from brands like Kaspersky Security are also available on the ActivePlatform marketplace. Additional features will also be released this year to enhance the end-user experience on its platform. In four years, ActivePlatform has evolved and established its footprint in the growing market space of cloud services brokerage, having mastered its installations performance on service provider premises. ActivePlatform is marked as an “Innovator” in the Markets&Markets quadrant of cloud brokerage platform vendors, and as a representative platform vendor by Gartner and Ovum.